Targeting - segmentation - campaign management Marketing is all about finding and driving leads. In today’s market, that means you need a tool which helps with campaign management - from defining your target market better, to executing and tracking your campaigns easier and communicating to your market faster. Many lead sources, one system » Finding the right people to talk to is an important part of campaign management. Create target lists, import leads and contact information from a variety of sources such as trade shows, seminars, direct mail, lists, etc. into SuperOffice CRM. « Close Segment your target market for campaigns and communications » Target segmentation can help you to increase your sales by 12% if done well. Segmentation in SuperOffice is done through creating selections. Create static or dynamic selections based on company, contacts or leads. Identify potential customers based on a wide range of user specified criteria such as contact information, activities, projects, sales opportunities and much more. « Close Manage multi-channel campaigns from lead to sale » SuperOffice CRM is a great campaign management tool which can help you to define and manage tasks, activities and track responses for a variety of marketing campaigns. Monitor leads from end to end. Get automatic date/time stamping, lead source tracking, and lead activity management. Monitor which leads are the most profitable. « Close Keep customers close to you through one2one marketing » Send targeted communication to different customer segments based on their unique needs. The eMarketing module allows you to: Set up your target list Create a message using one of the 16 templates which are included or create your own Send the campaign or communication via email to a large number of recipients in your SuperOffice database Track all responses Follow the statistics .....all without leaving the comfort of the central SuperOffice CRM database. Not yet available on CRM Online. « Close